Busuu and VipLink content collaboration
To enhance the dissemination of influencer-generated content, Viplink worked closely with Busuu to execute a strategic distribution plan across diverse social media platforms. By leveraging Viplink's proficiency in content collaboration and social media marketing, the partnership ensured that the captivating content produced by influencers reached a wide and varied audience of passionate learners and educators. Through strategic dissemination across multiple channels, the partnership effectively extended the content's reach.
Viplink's collaboration with Busuu encompassed more than content creation. We employed AI-powered creator matching to meticulously assemble a team of 10,000 influencers from our vast database of 700,000 profiles. This rigorous selection process, honed from an initial pool of over 30,000 candidates, facilitated genuine connections with a diverse audience of editing enthusiasts. The result was dozens of posts that garnered millions of views on TikTok and Instagram.